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Digital and Social Media Engagement Coordinator

Date Posted:  Jan 7, 2022
Requisition ID:  290401
Location: 

Indianapolis, IN, US, 46204

 

Work for Indiana

Grow your career with the State of Indiana! With more than 50 executive branch agencies, the State of Indiana is a diverse workforce offering employees stimulating and challenging projects across a broad scope of career opportunities. As a State of Indiana employee, you impact the well-being of Indiana’s communities every day.

 

At the State of Indiana, we don’t just talk about diversity and inclusion – Our goal is to create a welcoming, accessible, and equitable workplace, with a workforce that is representative of the State of Indiana population. We are proud to be an equal opportunity employer.

 

About the Indiana Department of Health (IDOH):  
The Indiana Department of Health’s mission is to promote and provide essential public health services for a healthier and safer state.

 

Salary Information:
This position traditionally starts at an annual salary of $37,778.00 but may be commensurate with education and job experience.
 

About the Job:

The social media and website coordinator works within the Office of Public Affairs at the Indiana Department of Health (IDOH). This role uses social media to develop and deliver proactive, engaging communications about the agency, drive interest in essential public health issues and promote IDOH as an employer of choice. This position also serves as the primary editor for internal and external web content, assists program areas with marketing requests, and serves as a liaison for media and community outreach efforts.

A Day in the Life:

​The essential functions of this role are as follows: 

  • Create and implement social media strategies to highlight agency priorities
  • Identify, generate and edit daily written and video content for IDOH agency-wide social media accounts
  • Use social media analytics to drive messaging and increase traffic
  • Train staff in agency social media protocols
  • Serve as primary editor and point of contact for all web and Intranet content updates
  • Host monthly meetings of program communications staff to identify promotional opportunities 
  • Assist program areas with coordinating marketing needs, in collaboration with chief communications officer
  • Photograph agency events and distribute images for use in agency communications
  • Work with subject matter experts to answer media requests
  • Write and distribute press releases
  • Edit and proofread agency materials 
  • Staff agency leaders at public events 
  • Assist with agency event planning and coordination
  • Assist with agency graphic design and printing projects

The job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Other duties, responsibilities and activities may change or be assigned at any time.  ​

What You'll Need for Success:

  • Bachelor’s degree in communication, journalism, marketing or other related field and a minimum of 2 years of experience in communications or marketing fields, with demonstrated success developing and executing a social media strategy 
  • Demonstrated ability to identify target audiences and devise digital campaigns that engage, inform and motivate
  • Strong knowledge of social media platforms, management tools and analytics, with demonstrated success setting appropriate goals to track performance of social media activities
  • Experience with video and still photography, including video editing
  • Excellent oral and written communication and creative thinking skills 
  • Ability to write and edit for diverse audiences
  • Ability to work well independently and as part of a team
  • Demonstrated success at multi-tasking, meeting deadlines and prioritizing workflow in urgent situations
  • Knowledge of Associated Press style and commitment to accuracy
  • Strong customer service and time-management skills
  • Ability to quickly understand agency policies and procedures
  • Ability to research complex questions and answer customers accurately and in a timely manner

 

Benefits of Employment with the State of Indiana:

The State of Indiana offers a comprehensive benefit package for full-time employees which includes: 

  • Three (3) medical plan options (including RX coverage) and vision/dental coverages 
  • Wellness program (offers premiums discount for the medical plan) 
  • Health savings account (includes bi-weekly state contribution) 
  • Deferred compensation account (similar to 401k plan) with employer match 
  • Two (2) fully-funded pension plan options 
  • Group life insurance 
  • Employee assistance program that allows for covered behavioral health visits 
  • Paid vacation, personal and sick time off 
  • Competitive leave policies covering a variety of employee needs 
  • 12 company paid holidays, 14 on election years 
  • Qualified employer for the Public Service Loan Forgiveness Program 
  • New Parent Leave 
  • Free Parking 
  • Free LinkedIn Learning 

 

Equal Employment Opportunity:

The State of Indiana is an Equal Opportunity Employer.

 

Current Employee? Click here to apply.


Nearest Major Market: Indianapolis